Client videos and GIFs

2025 US Commercial Team Meeting

Background: At the start of the year, the US Commercial Team comes together to set the tone for the year. The theme for 2025 is “Empowered to exceed”. I was tasked to bring to life a short and exciting theme-introduction video. The tone I went for was somber with some hopefulness.
Process: I worked with the writer to finesse a script. I picked stock footage that visually described the script from the voice over. I adjusted the pacing to focus on the voice over and change visuals as necessary based on the words of the script.
Software: After Effects | Illustrator | Audition | Descript | ShutterStock

2024 US Commercial Team Meeting

Background: At the start of the year, the US Commercial Team comes together to set the tone for the year.
Process: 2024’s theme was “Positioned for excellence” with the graphics showing contour lines implying a fingerprint or contour lines from a map. The content I had to include when developing this video: 1) bring the theme to life, 2) sound bites from key leadership figures, 3) highlight important data and include patient images from each brand", and 4) make it short. My number 1 priority for this video with the criteria laid out was to be mindful of pacing. Because there were a lot of leadership speakers, I took the clips of each leadership figure and placed them in Descript to extract transcripts to develop a script for the entire video. This allowed the copywriter to see what the leaders were actually saying, organize the preferred soundbites on topic, and form the script as concisely as possible. From there, the data was placed depending on the context of the section of sound bites. What was suppose to be a 2-3 minute video became a 5-minute video to allow the wishes of the greater cross-functional team. I am satisfied with the result because when it was shown to the approval team, the timing felt right to them and gave them the excitement they were looking for to kickoff the tone of the year.
Software: Premiere Pro | After Effects | Illustrator | Descript | ShutterStock

As a courtesy to the individuals who participated in this video, I will not show the full video here. Thank you for understanding.

Intro Animation

Outro Animation

Data animations

Switch On Extraordinary Internal Launch Video

Background: The theme for the ROCTAVIAN launch was Switch On Extraordinary. My role was to create an excitement video to be shown at the launch meeting to hype the team, using the theme and the art elements created for it.
Process: When I thought of “switch on”, I immediately thought of electricity and the idea of excitement feeling like electricity through the body. I looked for stock footage from Shutterstock for electricity and men because the product is aimed mostly towards men. I also used Envato to simplify my workflow with After Effects text templates. Because it was an internal piece, I took the liberty to choose a mainstream song. After consideration, I chose “Dynamite” by BTS because it had the energy I was looking for.

BioMarin Chat Bot

I animated a chat bot character who appears at the bottom of an internal website for individuals who need help finding information.

BMS Juno Therapeutics

Breyanzi Launch 2021

For the launch of BMS Juno Therapeutic’s cell-based gene therapy called Breyanzi, I created a video using a 3D animated rendering of the Hero cell from a vendor. I formatted the video fit the Healthcare Provider (HCP) website on Desktop, Tablet, and Mobile browsers.